We are independent & ad-supported. We may earn a commission for purchases made through our links.
Advertiser Disclosure
Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.
How We Make Money
We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently of our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.
Economy

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

What is the Rule of 70?

Mary McMahon
By
Updated: May 17, 2024
Views: 24,306
Share

The rule of 70 is a quick rule of thumb which is used to determine how long something which is growing at an exponential rate will take to double. It can be used to find out how many years it will take for an investment to double, when a nation's gross domestic product (GDP) can be anticipated to double at a given growth rate, and so forth. Closely related are the rules of 69 and 72, which rely on the same basic formula as the rule of 70, with a different number plugged in.

According to the rule of 70, it is possible to find out how many years it will take for something to double by dividing the number 70 by the rate of growth. For example, if someone deposits some money in the bank at an interest rate of 5%, it would take 14 years for the investment to double, because 70 divided by 5 equals 14. Likewise, if a country is experiencing a GDP growth rate of 14%, it would take five years for the nation's GDP to double — and that country would be the envy of much of the world. The actual rate of doubling can vary slightly, which is why people sometimes prefer to use 69 or 72 instead of 70.

Another way in which the rule of 70 can be used is to look at ways in which the purchasing power of currency will change in response to inflation. If a country had an inflation rate of 10%, for instance, it would take seven years for currency to be worth half as much. For example, if $20 United States Dollars (USD) were needed to buy a widget in 2030, and the United States had a consistent inflation rate of 10%, $40 USD would be required in 2037.

Things like interest rates, inflation, and other rates of growth rarely remain conveniently static as they have in the examples above. As a result, the rule of 70 is not always completely reliable. These rates can change, throwing the calculation off. This rule does provide a quick reference which people can use when making decisions, however. It can also be useful for illustrating the way in which exponential growth works to people who are exploring options for bank accounts earning different amounts of interest or who are trying to figure out how to apply payments to debts, such as credit cards, most efficiently.

Share
WiseGeek is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.
Mary McMahon
By Mary McMahon

Ever since she began contributing to the site several years ago, Mary has embraced the exciting challenge of being a WiseGeek researcher and writer. Mary has a liberal arts degree from Goddard College and spends her free time reading, cooking, and exploring the great outdoors.

Editors' Picks

Discussion Comments
By Logicfest — On Mar 02, 2014

One of the major problems with this is that the model assumes the rate of growth will remain constant. Things rarely work out that way. In terms of predictions, then, the Rule of 70 is flawed, but that should be no surprise -- growth rates tend to fluctuate wildly.

Mary McMahon
Mary McMahon

Ever since she began contributing to the site several years ago, Mary has embraced the exciting challenge of being a...

Learn more
Share
https://www.wisegeek.net/what-is-the-rule-of-70.htm
Copy this link
WiseGeek, in your inbox

Our latest articles, guides, and more, delivered daily.

WiseGeek, in your inbox

Our latest articles, guides, and more, delivered daily.