We are independent & ad-supported. We may earn a commission for purchases made through our links.

Advertiser Disclosure

Our website is an independent, advertising-supported platform. We provide our content free of charge to our readers, and to keep it that way, we rely on revenue generated through advertisements and affiliate partnerships. This means that when you click on certain links on our site and make a purchase, we may earn a commission. Learn more.

How We Make Money

We sustain our operations through affiliate commissions and advertising. If you click on an affiliate link and make a purchase, we may receive a commission from the merchant at no additional cost to you. We also display advertisements on our website, which help generate revenue to support our work and keep our content free for readers. Our editorial team operates independently from our advertising and affiliate partnerships to ensure that our content remains unbiased and focused on providing you with the best information and recommendations based on thorough research and honest evaluations. To remain transparent, we’ve provided a list of our current affiliate partners here.

What is Portfolio Diversification?

By Felicia Dye
Updated May 17, 2024
Our promise to you
WiseGEEK is dedicated to creating trustworthy, high-quality content that always prioritizes transparency, integrity, and inclusivity above all else. Our ensure that our content creation and review process includes rigorous fact-checking, evidence-based, and continual updates to ensure accuracy and reliability.

Our Promise to you

Founded in 2002, our company has been a trusted resource for readers seeking informative and engaging content. Our dedication to quality remains unwavering—and will never change. We follow a strict editorial policy, ensuring that our content is authored by highly qualified professionals and edited by subject matter experts. This guarantees that everything we publish is objective, accurate, and trustworthy.

Over the years, we've refined our approach to cover a wide range of topics, providing readers with reliable and practical advice to enhance their knowledge and skills. That's why millions of readers turn to us each year. Join us in celebrating the joy of learning, guided by standards you can trust.

Editorial Standards

At WiseGEEK, we are committed to creating content that you can trust. Our editorial process is designed to ensure that every piece of content we publish is accurate, reliable, and informative.

Our team of experienced writers and editors follows a strict set of guidelines to ensure the highest quality content. We conduct thorough research, fact-check all information, and rely on credible sources to back up our claims. Our content is reviewed by subject matter experts to ensure accuracy and clarity.

We believe in transparency and maintain editorial independence from our advertisers. Our team does not receive direct compensation from advertisers, allowing us to create unbiased content that prioritizes your interests.

In the financial world, a portfolio generally refers to a person’s investments. Portfolio diversification is an investment strategy that attempts to reduce an investor’s risk and accent his or her gains. This is achieved when a person decides to have varying investments.

If a person takes all of the resources that he or she has for investing and puts them into one thing, he or she cannot say that the investments are diverse. Investing in this manner also commonly involves a great deal of risk. Some investments result in losses. When all of a person’s resources are invested in one thing, those losses can be substantial.

To prevent this from happening, investors are generally advised to make varying investments. If there is one investment that an investor prefers, he or she may wish to contribute to it substantially. He or she does not, however, have to contribute solely to it.

Portfolio diversification does not have to involve different types of investments, but it can. For example, if a person only feels comfortable investing in stocks, his or her portfolio can be diverse as long as it is invested in more than one stock. If he or she is comfortable making other types of investments, however, he or she may branch out and invest in bonds, mutual funds, or real estate.

Mutual funds are a simple way to diversify. A mutual fund is basically a collection of investments that are preselected. If a person does not want to deal with choosing several individual investments, investing in a mutual fund will allow him or her to put all of the money into one place while actually having it invested in different things. This option, however, does not offer everyone as much diversity as they might like.

Another benefit of portfolio diversification is the potential rewards. Some investments grow faster than others. In many cases, the investments that grow the fastest have the most risk. A person may be uncomfortable putting too many resources into high-risk investments. Allocating a small portion of resources to such investments can, however, result in impressive returns.

Portfolio diversification is a strategy that is suitable for all types of investors. Whether an investor is aggressive or conservative, he or she can still aim to minimize risk and improve gains by varying investments. Those who choose this strategy, however, should be sure to apply it wisely.

Some people make the mistake of believing that they can dedicate less thought to choosing their investments if they invest in several things. Such ideas should be avoided and careful consideration typically should be given to each chosen investment. It is also important to realize that over-diversification can have a negative effect on a portfolio. The amount of resources that a person allots for investment typically should not be spread too thin.

WiseGEEK is dedicated to providing accurate and trustworthy information. We carefully select reputable sources and employ a rigorous fact-checking process to maintain the highest standards. To learn more about our commitment to accuracy, read our editorial process.

Discussion Comments

WiseGEEK, in your inbox

Our latest articles, guides, and more, delivered daily.

WiseGEEK, in your inbox

Our latest articles, guides, and more, delivered daily.